Press Releases

Coremetrics Launches PowerPack to Charge Up
Businesses for Success

All-inclusive offering delivers industry leading Web analytics,
maximises value, is up and running in three weeks

Windsor, UK., August 12, 2008 – Coremetrics, the leading provider of digital marketing optimisation solutions, today announced the limited time availability of PowerPack, a combination of products and services that gets online businesses up and running quickly with an industry leading, pre-packaged online analytics solution.

PowerPack brings the power of Coremetrics Online Analytics to companies of all sizes. This enables them to maximise marketing spend and revenues, by giving much deeper insight into which channels are paying the most dividends.

Customers deploying PowerPack will benefit from:

  • Fully-featured Web analytics offering – with out-of-the-box report templates that get businesses up to speed quickly
  • The ability to customise reports and conduct analysis quickly and easily
  • Powerful segmentation capabilities
  • Cross session tracking that enables the complete analysis of lifetime visitor value

Coremetrics also offers an unlimited, full-service support model to complement existing in-house skills, alongside industry-leading best practice on data analysis and interpretation.

PowerPack is available at a flat rate with no hidden costs and no set up fees. The offer includes:

  • Coremetrics Online Analytics, full package with segmentation, data warehouse and Web site benchmarking included
  • Coremetrics Quick Start, a service that enables businesses to have a solution in production in three weeks, requiring just one day at the outset to tag their site appropriately
  • The Accelerate Program, a five week tailored training program designed to speed the adoption and value derived from Coremetrics Online Analytics
  • Unlimited best practices support available by phone, Web and email to ensure that clients can understand and act on the data, as well as unlimited on-demand training and technical support

Jupiter Research recently published the “Web Analytics Buyer’s Guide” Constellation report in which Coremetrics was rated a Web Analytics Market Leader, and was specifically highlighted as among the highest in overall business value for small and medium sized businesses. The Constellation report is available online at www.jupiterresearch.com.

“Coremetrics offers unique value to businesses that would benefit from having access to actionable, transformative data,” said Richard Sheppard, VP and general manager of Coremetrics EMEA.”

“Many companies don’t think they can afford an enterprise-class Web analytics solution, or don’t have the resources needed to deploy and support one. However, we are designed from the ground up to meet the needs of any business user, enabling companies of any size to focus on growing their bottom line by maximising marketing revenues.”

Coremetrics already has a broad base of clients in the SMB space, including: B&H Photo Video, eImprovement.com, Hooray.com, Oodle, Performance, Inc., Powered, Inc., and Rugsale.com.

For more information on PowerPack please visit:
http://www.coremetrics.co.uk/powerpack08/

About Coremetrics
Coremetrics is the leading provider of web analytics and digital marketing solutions, helping businesses acquire, convert and retain online customers with offers tailored through behavioural targeting. Having identified customer online behaviour, Coremetrics delivers out of the box integration with the most relevant ‘best of breed’ digital marketing applications, including search and email marketing, to generate a high ROI on marketing and sales investments. Local, customer focused, service teams at Coremetrics provide global expertise to more than 1,100 online business sites (transacting more than £7.4 billion this year using Coremetrics’ Software as a Service (SaaS) applications).

The company is privately held with funding from 3i, Accel Partners, FTVentures, and Highland Capital Partners. Coremetrics Europe is headquartered is in Windsor, Berkshire and corporate headquarters is located in San Mateo, California. To learn more about Coremetrics, visit www.coremetrics.co.uk or call 01753 272 220.

Coremetrics has strongly supported online privacy since its inception. To learn more, visit www.coremetrics.co.uk/privacy.

For more information please contact:
Midnight Communications
Shahlia Rogers / Nina Howse
Tel: 01273 666200
Email: coremetrics@midnight.co.uk

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